Give buyers a reason to protect original glass.
Help customers think beyond ordinary detailing and toward the windshield, cameras and safety technology already built into their new vehicle.
For New Car Dealerships
Make windshield protection part of the delivery.
Impact Defense gives your dealership a clear, professional way to offer protection for the original glass buyers want to keep.
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Impact Defense Dealer Profit Program
A stronger protection conversation at the moment it matters.
New-car buyers are thinking about preserving the value, technology and appearance of their vehicle. Put a windshield-first protection option in front of them before the road does.
Add a differentiated delivery option.
Offer a professionally installed protection system that supports a more considered delivery experience.
Build the program around your dealership.
Talk with our team about fit, product access and the support your store needs to bring the offering to market.
A Professional Finish
Protection your buyers can feel confident choosing.
Impact Defense is made for professional application. Your dealership can introduce the opportunity at delivery while trained partners help carry the installation through with care.
Explore the Film →Built for the Sales Floor
One program. A clear place in the customer journey.
- Vehicle deliveryGive new owners a protection option while the value of original glass is top of mind.
- F&I conversationsAdd a differentiated category to the protection choices your customers consider.
- Partner coordinationWork with Impact Defense on the right installation path for your market.
Frequently asked questions
Who is the Dealer Profit Program for?
The program is for new-car dealerships that want to introduce Impact Defense windshield protection as part of their customer delivery experience.
How is Impact Defense installed?
Impact Defense is designed for professional installation. We can discuss the right installation approach for your dealership and market.
Can the program support different vehicle types?
Yes. Impact Defense can be discussed for a range of passenger vehicles, including trucks, EVs and luxury vehicles.
For Dealerships